Oneakids is a stylish children’s clothing brand that emphasizes eco-friendly fashion for babies and toddlers. Their mission is to create high-quality, sustainable apparel that not only looks great but also minimizes environmental impact. The brand is committed to using sustainable materials, including organic cotton and breathable fabrics, ensuring that their clothing is both comfortable and durable for active little ones.Their product range features a variety of items, such as vintage-inspired trench coats, everyday outfits, and special occasion attire. The designs are characterized by a modern aesthetic infused with playful elements, making them suitable for various occasions—from casual playdates to formal gatherings. They prioritize allergen-resistant properties and low-maintenance care in their clothing, making it easier for parents to manage.
Execution of Design, Development, and A/B Testing Setup (VWO)
Ecorn Agency was responsible for the design, development, and setup of a comprehensive solution aimed at improving user engagement and conversion rates. This included designing and developing new features and layout adjustments, followed by setting up A/B testing using VWO (Visual Website Optimizer) to measure performance and optimize results. The A/B testing process involved creating multiple variations of key web elements to determine the most effective designs and features. Insights gained from these tests were used to refine the website, leading to improved user experience and better conversion performance.
Request for Design, Development, and A/B Testing Setup to Boost Sales for Black Friday
The client was seeking support for designing, developing, and setting up a solution that will enhance user engagement and drive sales in time for Black Friday. This included designing new website elements, developing features that will boost conversion rates, and setting up A/B testing using VWO to test and optimize these changes. The goal was to maximize sales performance during the Black Friday period by refining the user experience and testing different variations to ensure the highest possible conversion rates.
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