Shopify
Apparel
MAD FRENZY
YEAR STARTED
2025
YEAR FINISHED
2025
WHO WORKED
Project Manager
Project Manager
Shopify Developer
Shopify Developer
project tech stack

MadFrenzy is a contemporary brand created for those who live dynamically and strive to stand out. Its philosophy is built on a bold visual language, technology-driven solutions, and a carefully considered user experience. MadFrenzy operates at the intersection of creativity and functionality, offering product lines that not only attract attention but also address real consumer needs. The brand prioritizes daring ideas, strong aesthetics, and high production standards, shaping its own ecosystem for individuals who choose originality over convention.

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Execution

Seamless Market Expansion, Built Fast

We handled the full setup and adaptation of the storefronts for both markets. We configured all fulfillment settings to account for regional differences, including distinct logistics workflows. For the Russian market, we enabled and optimized Cash on Delivery as a primary payment option. Our team ensured that each market operated with the correct operational, payment, and delivery configurations while maintaining a consistent brand experience.

Client’s request

Shopify Store Theme Setup

The design was already prepared by client. The task was to quickly configure and adapt the Horizon theme for a full launch across two markets (International and Russia). This involved implementing the approved visual direction, setting up localized storefronts, and ensuring that all core templates operate smoothly in both regions. The priority was achieving a fast go-live while maintaining full alignment with the brand’s creative framework.

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